Industries · Real estate
AI for real estate and property, where every enquiry gets an answer.
Leads go cold in hours and tenants expect answers at midnight. Autonomous systems respond instantly, qualify buyers and keep property operations running.
The challenge
Where real estate work slows down.
Property enquiries arrive from portals, social media, LINE and walk-ins, often outside office hours and in more than one language. A buyer who waits a day usually contacts three other agents in the meantime, so speed to lead decides who wins the viewing.
On the management side, maintenance requests, renewals and deposits create a steady stream of small tasks. Each is simple, but together they consume the day of property managers and leave less time for owners and tenants who need real attention.
What we build
Four real estate workflows we automate.
Each one is designed around your own systems and approvals. What stays with your people is stated up front.
Lead qualification
Responds to every enquiry within seconds, asks about budget, timeline and location, and books viewings straight into the agent's calendar.
Stays with peopleThe viewing itself, negotiation and the relationship.
Listings
Writes listing copy in several languages and publishes it consistently across portals and social media from a single source of truth.
Stays with peoplePhotography, pricing and final approval of listings.
Tenant services
Logs maintenance requests with photos, dispatches approved vendors and keeps tenants informed until the job is closed.
Stays with peopleApproval of costs above a threshold and any dispute.
Lease administration
Tracks renewals, drafts lease documents from your templates and chases signatures and deposits.
Stays with peopleTerms, exceptions and anything that changes the legal position.
Where to start
A first system for real estate, with authority earned.
Begin with lead response. It is the clearest link between a faster reply and revenue, and you can measure it directly through speed to lead and viewings booked. The system starts at Level 2, drafting each reply for an agent to approve, and moves to Level 3 for first replies and scheduling once its qualification matches what your agents would have done.
Tenant services is a sensible next step for managed portfolios, using the same conversational layer.
Autonomy is a dial, not a switch: every system advances through five levels only as quickly as measured performance allows. See how authority is earned, and how we design for Thailand.
Governance
Guardrails for real estate, built in from the first week.
Accurate property information
Replies draw only on listing data you control, so prices and availability are not invented.
Vendor and cost limits
Maintenance dispatch follows approved vendors and spending limits, with anything beyond them sent for approval.
Lead data scoped
Buyer and tenant information is accessed only for the task at hand, consistent with PDPA principles, and every action is logged.
Questions
Real estate, answered.
Can it respond to leads from property portals?
Yes, where the portal passes enquiries to email, a form or a messaging channel the system can read. We confirm the exact routes for your portals during mapping.
Will it invent property details?
It answers from your listing data and escalates anything it cannot find, rather than guessing.
Does it work with our CRM?
It works inside the CRM you already use, or inside veli(Q CRM if you want one workspace for leads, tickets and people.
Keep exploring
Related pages.
Begin
Tell Primues where real estate work slows down.
Primues will outline the opportunity and connect you with an architect from our team, on LINE or this website.